A calm, editorial theme for small-batch beauty and wellness brands with a focused catalog.
Highlights
- Mega menu built from nested main menu links, with image cards, product counts and a “Shop all” button.
- Product page built from blocks: number and step, highlights, actives with doses, variant tiles with prices, collapsible tabs that read product metafields, pickup availability, Shop Pay Installments, an optional buy bar after scrolling, and app blocks.
- Product media grid with swipe on phones, a full screen lightbox, video, YouTube, Vimeo and 3D models, and variant images.
- Complementary products (“Complete the routine”) with a total and an “Add all” button, plus related products.
- Collection and search pages with a filter column (a bottom sheet on phones), sorting, quick add, promo tiles and “Load more”.
- Cart drawer or cart page with a free shipping bar, order note, discounts, selling plans and dynamic checkout buttons.
- 48 sections (34 you can add anywhere), including Routine (morning and evening tabs), Routine finder (a tag-based quiz that builds a routine and adds it to the cart), Numbered products, Collection spotlight, Ingredient index and Ingredients, Timeline, FAQ with structured data, and the full general library.
- Custom section, a page builder made of theme blocks: Group (stack or row, nestable), Columns, Heading, Text, Image, Button and Spacer.
- Every section has side padding (page margin, none or custom left and right), and headings can be resized, aligned or laid out beside or below their text.
- Sets list their contents with the saving, and products link to the sets they’re in.
- Five color schemes, two font pickers, and optional scroll reveals, smooth scrolling, page transitions and a custom cursor (all off for reduced motion and in the theme editor).
- Gift card page with QR code and Apple Wallet, a password page with email signup, and a designed 404 page.
What it needs
- Filters need the Search & Discovery app. Complementary products are set in the same app.
- Product numbers, steps, benefits, highlights and actives read optional product metafields (see Getting started).